Resume
Experience
2021 - Present
Senior Product Marketing Manager
Leveraging my background in Human Rights, Technology, and Policy, I own the go-to-market strategy for new Health and Safety products and policies as part of Twitter’s Health and Privacy Organization.
2021 - Present
Research and Strategy Consultant
Robert F. Kennedy Human Rights
Carrying forward Bobby Kennedy's unfinished work on social justice, I research and report on how automation and technology more broadly are changing work, and what companies can do to bring compassion, empathy, and dignity to employees at the workplace.
2021
Senior Product Marketing Manager
Opendoor
Led product marketing for Opendoor's strategic partnerships, leveraging my B2B product marketing experience to launch an Agent Loyalty Program and New Construction listings product that allowed homebuilders to promote their communities and list their homes on Opendoor.
2020-2021
Product Marketing Lead, Products Marketplace
Grew LinkedIn’s Products Marketplace from zero to 30,000 products globally around the tools that members use to upskill and reskill in their career. Prior to that, I helped scale LinkedIn's Ad Format, Conversation Ads from launch to a multi-million dollar monthly business.
2016-2020
Director of Marketing
Various Technology Startups
Managed a team of six, and owned brand, revenue, and product marketing for Notarize, which is now valued at more than $1 billion. Developed the go-to-market strategy, competitive analysis, and acquisition programs to launch a commercial voice artificial intelligence product at Voysis (acquired by Apple). Built the content and customer acquisition engine that increased traffic by 200%, and revenue by more than $1 million annually with a marketing budget of $1,000 at Robin.
2015-2016
Product Marketing Manager
After acquiring Crashlytics, Twitter launched a mobile development platform called Fabric. As a PMM, I owned the messaging, branding and product positioning, and go-to-market strategy of Fabric and all of its tools to help developers build the best mobile apps and experiences. Fabric was acquired by Google, and is now part of Firebase.
2013-2015
Product Marketing Manager
Acquia
Developed the messaging, positioning, persona development, sales enablement, content strategy, and GTM activities for Acquia Cloud, the company’s flagship product for IT managers and developers. Acquia was acquired by Vista Equity Partners.
Education
2009-2013
UMASS LOWELL
Bachelor of Arts (BA), English and Professional Writing
2019-2021
NYU STERN SCHOOL OF BUSINESS
Master of Business Administration (MBA)
2021 - 2023
UNIVERSITY OF PENNSYLVANIA
Master of Public Administration (MPA)